Local Marketing Ideas:

Take photos of your office, or store and upload a minimum of six high-quality photos to help your local listing stand out.

Ensure all of your company addresses are registered and up to date on Google+ Local.
Host a community event or fundraiser to draw the community and news.

Design business cards that encourage customers to review your brand on Google, TripAdvisor, Yelp!, etc. Offer them a next-time discount incentive.

Create landing pages with local intent. Submit them to Google Local if you have multiple addresses.

Take a visit to your local library and dig deep into historical information about your local town or city. You might find a gem that hasn’t been written about online, which is great for picking up local citations and links.

Make sure you’re listed on the key local providers, such as Yelp,Google, ThomsonLocal, Yahoo, etc.