5 tips to keep SEO less scary this Halloween

1. Claim Google authorship on your blog
2. Utilize a link tracking tool like Link Assistant to help keep track of good and bad links
3. Utilize the Google Disavow tool for links that are having a negative impact on your site
4. Think about implementing n micro-site strategy into your overall SEO efforts
5. Always track your SEO progress and keywords, preferably with Google Analytics