Marketing For The Future | Tucson Marketing Since 2011 | The power of the consumer

•  Caleb Tennenbaum
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The power of the consumer

Before the internet existed consumers were not in an admirable place. Before Google Places, Angie’s List, Kudzu, and other review sites much of the power balance between consumer and business was in favor of the business sector. But nowadays with sites like the above mentioned ones and also Facebook,Twitter, Digg, Etc we have seen a