Adwords

•  Caleb Tennenbaum
•  
•   Arizona Marketing
•  0

Quality Score Makes the Difference in Adwords PPC

If you are running an Adwords campaign for your company there are three metrics that you should be looking at closely. Your keyword’s past clickthrough rate (CTR): How often that keyword led to clicks on your ad Your display URL’s past CTR: How often you received clicks with your display URL Your account history: The