The importance of fan gating
We have been receiving a lot of questions lately about fan gating and the benefits it can have for your Facebook fan page. Here are just a few of the benefits…please comment on this post if you can think of a benefit not listed below.
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- Requires consumer interaction to access your page
- Differentiates your page from other “dull” Facebook pages
- Prevents your competitors from snooping on your content
- Requires an actionable response from your target market
- Gets you a better ROI
- Prevents access to people who don’t connect
- Puts six degrees of separation to work for your company
- Enhances your Facebook presence
What are some of the other advantages you can think of?